奢侈品手机市场再度繁华

Vertu, one of the world's leading manufacturers of luxury mobile phones, has announced that it has signed an agreement with TCL Communication.

 

威图，世界奢侈手机主要生产厂家之一，宣布与TCL通讯签署合作协议。
 

 

This is the first agreement signed by Vertu since the company was purchased by entrepreneur Hakan Uzan in mid-March of 2017. This agreement, worth $40 million, will enable Vertu to "use advanced and innovative¹ technology from TCL Communication for 30,000 handcrafted Vertu phones", the phones be produced at the Vertu facility in Church Crookham, Hampshire.

 

Speaking from the new corporate² offices of Vertu AK France in Paris, Hakan commented, "We are delighted to have signed this agreement with TCL Communication. It is the first of many, considerable investments we are making into the business. TCL Communication is a valued partner of Vertu and we hope that this will be the start of a prosperous new chapter in our relationship."

 

Today's announcement is seen as a first step in helping³ Vertu enable its full potential as a powerful global brand. Under new patronage⁴ and the leadership of Hakan, Vertu is going through a substantial restructuring and modernization⁵ of all its business units, whilst preserving the heritage and craftsmanship⁶ it is renowned⁷ for around the world.

 

"Customers will have access to limited, special edition Constellation⁸ X products as soon as mid-July, with full ramp⁹ up by early September. The new generation of Vertu Concierge¹⁰ Services will start being introduced in mid-July in limited markets, with a new wide ranging portfolio¹¹ of Vertu Life Style Products becoming available in Vertu Boutiques in early September," Hakan added.

分享到：