潘通发布2021年度趋势色彩：极致灰和荧光黄

As 2020 nears its tumultuous end, the Pantone Color Institute has taken up its annual task of forecasting the color that will best reflect the year ahead.

 

2020年即将在一片混乱中走向尾声之时，潘通色彩研究所发布了代表2021年度趋势的色彩。
 

 

And, in a decision befitting a complex time, the color authority -- which standardizes¹ swatches for the design industry -- has revealed not one, but two hues² for its Color of the Year: the neutral Ultimate Gray and vibrant³ yellow Illuminating⁴.

 

"It's a combination that speaks to the resilience, the optimism and hope and positivity that we need, as we reset⁵, renew, reimagine and reinvent," said Laurie Pressman, vice⁶ president of the Pantone Color Institute, in a video call along with executive director, Leatrice Eiseman.

 

It's the first time an achromatic shade (gray) has been selected, and the second time two colors have been chosen. In 2016, the pale pink and blue hues, Rose Quartz⁷ and Serenity⁸ broke the norm when they were presented as a gradient.

 

Though Pantone selecting two colors might be seen as hedging its bets -- a gray or yellow, depending on how 2021 unfolds -- Pressman and Eiseman want people to consider the colors' impact as a unified⁹ pair, hinting at the importance of solidarity¹⁰ in the coming year.

 

 

"Two extremely independent colors highlight how different elements come together to express this message of strength and hopefulness," said Pressman.

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