(单词翻译:单击)
YouTube's co-founders Chad Hurley and Steve Chen and their 65 employees will join the company, and the company will continue to operate independently with its headquarters in San Bruno, California, Google said Monday in a statement.
YouTube soared to an Internet icon1 after its launch from a garage in Feburary 2005. The company claims that more than 100 million videos are watched daily by visitors to the free website, which features a content ranging from silly home videos to snippets of Hollywood films, television shows and concerts.
The deal, expected to close before the end of the year, combines two of the most popular Internet brands: Google, synonymous with Web search and rapid innovation, and YouTube, a leader in the new generation of user-participation Web sites.
In anticipation2 of the acquisition, investors3 pushed shares of Google up 8.50 dollars, or 2 percent, on Nasdaq on Monday to a closing price of 429.00 dollars -- a level not seen since late April. In extended hours trade, Google climbed to 431.55 dollars.
The stock had already gained about 2 percent on Friday when reports emerged that a deal might be in the works. In two trading days, Google has added around 6 billion dollars in market capitalization.
For Google, the acquisition of YouTube, the company's largest, would thrust the Web search leader quickly into the emerging market for video advertising4, where it has only a tiny foothold compared with Yahoo Inc. and various Web start-ups.
Analysts5 said the acquisition will build on Google's strategy to add more content to attract advertisers.
"YouTube is phenomenally valuable in terms of traffic and in the Internet sector7 this is important just like location is important in real estate," Reuters quoted Sasa Zorovic, an analyst6 at Oppenheimer, as saying.
Just a few hours before the deal, Universal Music Group and Sony BMG said they had signed distribution deals with YouTube, following a similar agreement with Warner Music Group last month. Google also said on Monday that it had signed similar deals with Warner and Sony BMG.
Some cynics have questioned YouTube's staying power because of copyright concerns.
收听单词发音
1
icon
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| n.偶像,崇拜的对象,画像 | |
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2
anticipation
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| n.预期,预料,期望 | |
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3
investors
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| n.投资者,出资者( investor的名词复数 ) | |
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4
advertising
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| n.广告业;广告活动 a.广告的;广告业务的 | |
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analysts
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| 分析家,化验员( analyst的名词复数 ) | |
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analyst
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| n.分析家,化验员;心理分析学家 | |
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7
sector
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| n.部门,部分;防御地段,防区;扇形 | |
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