金融英语阅读：跨国公司调整对中国的战略

时间：2008-11-04 03:19:21

（单词翻译:单击）

Multinational1 Companies Adjust Strategies to China

China is Now a Key Area in the Global Strategies of Multinational Companies

　　Once upon a time, multinational companies were very sober-minded about investing in China. Of the large German and Japanese companies, originally only Volkswagen and the Sanyo invested in Shanghai, Changchun and Shenzhen on a significant scale. When recalling the days of studying China's investment climate in 1981, Dr. Karl Harn, a magnate in the German auto2 industry, said, "For most multinational companies at that time, China was still a mysterious, shy girl".

　　But today, changes have taken places. Multinational companies are begining to accelerate their investment in China on a large scale, and have integrated with China's economic and social activities in every sector3.

　　According to statistic4, 400 out of the "FORTUNE 500" have made a direct investment in over 2000 projects in China. In Pudong, Shanghai alone, the total value of 181 projects invested by 98 companies has reached U.S.$ 8 billion.

　　In recent years, the "FORTUNE 500" 500 target at China, apart from the impetus5 of the international situation, China' own potential is also a strong temptation.

　　As for the remarkable6 achievements of China's economy, chairman and CEO of the Boeing Company, can't help showing his admiration7. "China's GDP growth rate in the past twenty-three years is 2.5 times more than in North America and Europe. If the leading increase rate keeps going, China will undoubtedly8 grow into a strong economic power in the next fifty years. Multinational companies must attach sufficient importance to the promising9 purchasing power on the Chinese market".

　　Notes

　　1.multinational companies跨国公司

　　multinational adj.多国的, 跨国公司的

　　2.adjust vt.to change so as to match or fit; cause to correspond调节，调整：改变…以相适或适应；使与…相适

　　3.strategy n.策略；战略

　　4.key n.钥匙, 关键

　　5.global adj.全球的, 全世界的

　　6.sober-minded a.头脑冷静的

　　7.recall vt.回忆, 回想


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1 multinational FnrzdL     
adj.多国的，多种国籍的；n.多国籍公司，跨国公司
参考例句：
  • The firm was taken over by a multinational consulting firm.这家公司被一个跨国咨询公司收购。
  • He analyzed the relationship between multinational corporations and under-developed countries.他分析了跨国公司和不发达国家之间的关系。
2 auto ZOnyW     
n.(=automobile)(口语)汽车
参考例句：
  • Don't park your auto here.别把你的汽车停在这儿。
  • The auto industry has brought many people to Detroit.汽车工业把许多人吸引到了底特律。
3 sector yjczYn     
n.部门，部分；防御地段，防区；扇形
参考例句：
  • The export sector will aid the economic recovery. 出口产业将促进经济复苏。
  • The enemy have attacked the British sector.敌人已进攻英国防区。
4 statistic QuGwb     
n.统计量；adj.统计的，统计学的
参考例句：
  • Official statistics show real wages declining by 24%.官方统计数字表明实际工资下降了24%。
  • There are no reliable statistics for the number of deaths in the battle.关于阵亡人数没有可靠的统计数字。
5 impetus L4uyj     
n.推动，促进，刺激；推动力
参考例句：
  • This is the primary impetus behind the economic recovery.这是促使经济复苏的主要动力。
  • Her speech gave an impetus to my ideas.她的讲话激发了我的思绪。
6 remarkable 8Vbx6     
adj.显著的，异常的，非凡的，值得注意的
参考例句：
  • She has made remarkable headway in her writing skills.她在写作技巧方面有了长足进步。
  • These cars are remarkable for the quietness of their engines.这些汽车因发动机没有噪音而不同凡响。
7 admiration afpyA     
n.钦佩，赞美，羡慕
参考例句：
  • He was lost in admiration of the beauty of the scene.他对风景之美赞不绝口。
  • We have a great admiration for the gold medalists.我们对金牌获得者极为敬佩。
8 undoubtedly Mfjz6l     
adv.确实地，无疑地
参考例句：
  • It is undoubtedly she who has said that.这话明明是她说的。
  • He is undoubtedly the pride of China.毫无疑问他是中国的骄傲。
9 promising BkQzsk     
adj.有希望的，有前途的
参考例句：
  • The results of the experiments are very promising.实验的结果充满了希望。
  • We're trying to bring along one or two promising young swimmers.我们正设法培养出一两名有前途的年轻游泳选手。

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